Branding | Web Design
Blackpoint Website Design
Project Details
The Company
Blackpoint Cyber is a cybersecurity company that offers a world-class ecosystem of products that provides unified, 24/7 detection and response services to organizations of all sizes around the world.
The Ask
When I joined the team as a Graphic Designer it was my mission to bring the company’s brand to the next level and increase awareness in the marketplace. Our goal was to refresh the brand entirely. My capstone deliverable was the creation of a completely new website that showcased the company’s updated identity and messaging.
The Approach
Collaborating with the Content Strategy Manager and Marketing Director, I led the brand strategy and front-end design for this project, working with an outside vendor to develop the custom code. In May of 2021 we launched the new website revealing the new identity of Blackpoint Cyber as the cyber landscape navigator, with the team and the tools to keep their clients safe despite the ever-changing cyber landscape.